
How Would You Market The Daytona 500?
This coming Sunday is the "Super Bowl of NASCAR," the Dayton 500. Danica Patrick enters the race as the first woman to ever hold the pole position in a NASCAR race, while defending Sprint Cup Series champion Brad Keselowski looks to begin a successful title defense. If you were FOX Sports, which driver would you promote for the Daytona 500 this Sunday?
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