Add “logo designer” to the resume of one Shawn “Jay-Z” Carter. Earlier today the Nets, who will play their first season in Brooklyn next year, unveiled their new set of primary logos, designed by the minority owner and hip-hop mogul.


The new logos are simple, sharp and effective. The new “B” in middle of the basketball emphasizes the team’s new home, while the logo’s design stays somewhat true to the traditional look of the franchise. The biggest change is obviously the new color scheme. The black and white is certainly bold, but it also strongly resembles that of the black, white and silver San Antonio Spurs. Adam Silver, the NBA’s deputy commissioner, addressed the new color combination, saying "We agreed with the Nets that this color scheme made sense for this market." The new look squad will play their next season in Brooklyn’s brand new $1 billion Barclays Center.

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